Who would have thought that one day the world would become an integrated market; that no matter where you manufacture your product or service, you can send it to millions of customers around the world.
Yes, this is all true. And social media made it possible. Its numerous platforms such as Facebook, Twitter, LinkedIn and other micro-websites have been joined by millions of people. Facebook alone has nearly 500 million users, as of 2011. It means every 1 in 13 people is using it.
These people are curious. They are inquisitive. They want to know more and more about the companies they like and buy from. With more than 42 thousand pages of companies and other interests, extracting this information is not very difficult.
Having said this, if someone thinks that having social media presence is not…
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