The “Vicious” Social Media Cycle

Social Media is for most of us a blessing, we can share and be in the know about everything that is happening across the globe.

But really, how damaging is Social Media really? To some, it has no effect but to others it can be branded as a weapon of mass destruction.

Which are you?

Here in our DGC (Digital Generation Centre) we regularly come across many examples of how Social Media has gone from a day to day commodity to a mechanism used to directly affect another individual, in this case, a brand.

What are your thoughts on how Social Media is used nowadays?