Good morning everyone, we hope you are all well and ready for another busy week ahead. This week we shall be having great discussions about Social Media.
First of all, did you find last week’s content helpful for you? If you could add anything, what would it be?
Today we will be discussing time in Social Media, how should one vary the content being shared onto their social platforms?
Different brands will have different views on this subject because of course, different brands will have different content to share. This is a big factor to take into consideration when deciding what to share and how often.
The easiest way to do this would be of course to have a plan laid out for a whole period of time but how easy is this really? Especially when crises, announcements and other events have to be taken into consideration, one can know when events will be taking place but can’t tell when a crisis is going to hit.
One key thing is to never stop pushing out that all precious content because there is a crisis taking place, your audience still wants to hear from you. The audience that is the cause of the crisis will then see the effort you’re making and hopefully be influenced by your good public’s reaction.
That is simply one of the many aspects of social media that go around in a cycle, affecting one part of it will help another part of it. However, this will always depend on how affected it is.